What is social semiotics? It is a question that was posed to me in an assignment, and I had no idea where to start on "social semiotics". So, after research, this is what I have come up with. First let's define what semiotics is, which should help. Semiotics is the study of signs and how they are interpreted. These signs are not just pictures, they can be broader, much more diverse meaning. Semiotics in general have been discussed as far back as Ancient Greece, but the one credited with modern semiotics is Ferdinand de Saussure, a Swiss linguist. Saussure had the belief that all language itself was full of signs and started the trend of studying current, at the time, languages. The significance of Saussure making this statement is that before him, language was studied as a crystalized subject, in that the "sings" or meanings were not studied as much as the words inside the language. Saussure revolutionized the importance of meaning behind words. Below is a vi...